NEW DELHI: The Supreme Court on Friday allowed pharma major Ranbaxy Laboratories to air its advertisement on its topical pain reliever Volini only after incorporating certain changes. The advertisement in its present form allegedly disparaged "Moov", the pain reliever brand belonging to its rival group Ahmedabad-based Paras Pharmaceuticals. A bench headed by Justice S H Kapadia disposed of the matter with an interim direction permitting Ranbaxy to continue its advertisement only after deleting word ‘asli’ (genuine) from its advertisement. "We direct the petitioner, Ranbaxy, to delete the word ‘asli’ from its advertisment and the advertisement of Ranbaxy to continue," the bench said. However, it refused to direct Ranbaxy to change the colour of the pack, which resembled Moov in the ad.
THE TIMES OF INDIA; 29 Mar 2008, 0007 hrs IST , PTI
About Me
- Kamal Kumar Pandey (Adv. Supreme Court of India)
- Lawyer Practising at Supreme Court of India. Court Experience: Criminal, Civil & PIL (related to Property, Tax, Custom & Duties, MVAC, insurance, I.P.R., Copyrights & Trademarks, Partnerships, Labour Disputes, etc.) Socio-Legal: Child Rights, Mid Day Meal Programme, Sarva Shiksha Abhiyaan, Women Rights, Against Female Foeticide, P.R.Is, Bonded Labour, Child labour, Child marriage, Domestic violence, Legal Literacy, HIV/AIDS, etc. Worked for Legal Aid/Advise/Awareness/Training/Empowerment/Interventions/Training & Sensitisation.
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